Buying Decisions Made Easier
iDEA has a series of Buying Tools to assist retailers in making monthy title buying decisions.
Each month a panel of expert video retailers and successful store buyers participate in a discussion of upcoming DVD releases. They offer their opinions on which titles to buy and which to skip, and suggest purchase quantities for video stores based on a variety of criteria, like box office performance, star power & overall "rentability" compared to similar past movies.
You can also watch the Buying Guide Webcast on our new Hidden Gems YouTube Channel!
They also makes recommendations of lesser-known new releases with appealing artwork, actors and filmmaking that they believe will be strong renters... a.k.a. “Hidden Gems.”
Note: A title recommendation is not a guarantee of performance; retailers should ultimately decide product purchases based on their own market situation.
March 2015 Hidden Gems
Applications Are Now Being Accepted for the 2015 EMA Scholarship Award
The Entertainment Merchants Association is now accepting applications for its 2015 academic scholarship. It will be awarded to a top college-bound student or graduate student within the EMA-member family, and they'll receive $4,000 a year for up to four years. More>>>