- For an overwhelming majority of Americans, buying and renting DVDs and Blu-ray Discs
remain an integral component of their entertainment options.
- Home video is the most popular way for Americans to view the latest movies.
- 42% of consumer spending on movies is from buying and renting DVDs and Blu-ray Discs.
- In 2010 home video
accounted for 51% of studio video revenue.
Box office came in second at
26%, followed by pay TV (premium cable) at 16% and VOD/electronic sell through (EST) at 7%.
- More than 90 million
U.S. households own a DVD player. 70% of
those households have more
than one player.
- 28.5 million Blu-ray
Disc players have been sold. 10% of U.S.
households have a Blu-ray
- 65% of U.S. households have broadband, allowing them to access Internet VOD and EST.
- In 2010, consumers spent
$18.8 billion buying and renting DVDs, Blu-ray Discs and digital
content, down 3.3% from 2009. Of the $18.8 billion, $16.3 billion was spent on DVDs and
- In 2010, spending on
Blu-ray grew by 53%, VOD spending (Internet, cable, satellite and telco)
grew by 21% and EST grew 16%.
- 11,257 DVD titles were
released in 2010. Currently, there are
more than 130,000 DVD titles
- 1,385 Blu-ray Disc
titles were released in 2010. There are
more than 4,800 Blu-ray Disc
- In 2010, subscriptions
accounted for 42% of consumer rental spending, followed by 36% in
traditional outlets and 22% through kiosks.