Adult Content Providers Respond To Growing Sales

Adult Content Providers Respond To Growing Sales
Opportunities at VSDA’s Home Entertainment 2005

Adult Superstars Ron Jeremy, Briana Banks, Jesse Jane, and
Carmen Luvana Scheduled to Appear

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ENCINO, CALIFORNIA (July 19, 2005) - More th= an 40 adult product-oriented companies are scheduled to exhibit at VSDA's Home Entertainment 2005, organizers of the show announced today. Of the 46 adu= lt companies that will be at the annual home entertainment convention, 27 companies are participating for the first time. VSDA's Home Entertainment 2005 will take place July 26-28, 2005 at the Bellagio Hotel & Casino = in Las Vegas, Nevada.

"Adult product is a lo= ng-standing and integral component of the home entertainment market," group show director Liz Crawford said. "Adult product has been there since the beginning of the industry and provides a welcome and profitable competiti= ve advantage for many video retailers, especially independent video retailer= s. Content providers have recognized that VSDA's Home Entertainment 2005 is = an outstanding opportunity to sell their product to the stores that are seek= ing high-quality adult product."

Much of the excitement gene= rated by the presence of adult product-oriented companies can be attributed to the beautiful stars that they bring to the show. Among the ladies scheduled t= o be in attendance at VSDA's Home Entertainment 2005 are Briana Banks (Vivid), Jesse Jane (Digital Playground), Carmen Luvana and Austyn Moore (Adam &am= p; Eve), Hannah Harper (Sin City), and Nautica Thorn (AMA Video). Additional= ly, Carmen Luvana is scheduled to appear at the autograph station on the exhi= bit floor on Wednesday, July 27 from 3:00 - 4:00 pm. The reigning "King = of Porn" Ron Jeremy and Bella Star will be appearing for Metro Interact= ive.

VSDA's Home Entertainment 2= 005 is organized through Home Entertainment Events, in which the Video Software Dealers Association is a partner. For more information about Home Entertainment Events and its shows, please send an e-mail to info@heeteam.com.

Established in 1981, the Vi= deo Software Dealers Association (VSDA) is the not-for-profit international t= rade association for the $24 billion home entertainment industry. VSDA represe= nts more than 1,000 companies throughout the United States, Canada, and other nations. Its members operate more than 11,500 retail outlets in the U.S. = that sell and/or rent DVDs, VHS cassettes, and console video games. Membership comprises the full spectrum of video retailers (from single-store operato= rs to large chains), video distributors, the home video divisions of major a= nd independent motion picture studios, and other related businesses that con= stitute and support the home video entertainment industry.

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For more information, please contact:

Andrew Mun, Manager, Public= Affairs
Video Software Dealers Association (VSDA)
818-385-1500 Ext. 244 or amun@vsd= a.org
or
Martin Blythe
818-906-2448 or mblythe@= social.rr.com