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Packaging, Labeling and EDI

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DOCUMENTS

Carton Configuration for Disc-Based Console Video Games:

(9/1/09) EMA's Video Game Publishers Operations Committee and EMA's Retailers Operations Committee have established the following recommended best practice standard for the carton configuration for disc-based console video games (shipped in standard packaging):

Video games should be shipped in cartons of thirty, organized in a single row, spine up in the cartons, with no inner packs.  Cartons should be shipped on 40"x48" pallets.  There is no recommendation regarding minimum order quantities, and publishers are encouraged to make all titles available for order in quantities as required by their retailer customers.  However, retailers are encouraged to place orders for disc-based console games, when practicable, in multiples of 30.

This is a recommended standard and its adoption should improve supply chain efficiencies and reduce supply chain costs.  It is anticipated that, over time, publishers will gravitate toward this recommended standard.  However, it is up to partners in the supply chain to make individual decisions as to whether to support this recommendation.

EMA's committees will incorporate these metrics into future status reports and will measure adoption to determine the effectiveness of this recommendation.

PC Game Box Labeling and Packaging Standards
The EMA has unified the packaged goods games channel and in doing so enabled remarkable efficiencies, new broad-sweeping policies and tangible returns including: the reduction of PC game box packaging - which increased the productivity of that shelf space by over 33%, and effectively saved the PC games category, the introduction and monitoring of a new certification mark for computer games - which aids consumers in identifying the contents of PC games and on-going efforts in source-tagging and RFID - which, if successful, will enable product to be sold "live" on the sales floor rather than from behind glass cases.

Improving Data Communications Through Standardization
Developed jointly by the EMA/NARM Operations Committee and the NARM Manufacturers Operations Committee, this PDF document provides standardized forms developed to improve data communications within the merchandise supply chain -- from manufacturers and suppliers to merchants -- and guidelines of how to use these forms.

UCC-128 and Carton Barcoding Requirements Update (8/03)

ANSI Barcoding Guidelines

UCC GTIN Sunrise

• 2005 Sunrise Checklist
• 2005 Sunrise Informational Flyer
• GTIN Implementation Guide
• UCC GTIN Sunrise Press Release

RFID

• Class-1 Gen 2 UHF RFID Presentation
• Integrated View of GDSN and the EPC Network
• Maximizing the Business Benefits of RFID - Verisign
• RFID Applications and Implications for Consumers - FTC